CARDON WEBB

One redesigned flyer at a time, SVA graduate Cardon Webb sets out to rebrand illegal pole-postings, flyers advertising everything from maid services to missing house pets. Perhaps a sign of the times as more people become jobless and designers just want to do what we do best, even though we don't get the monetary returns immediately. Cardon's pro bono efforts and contributions paid off when he was recognized by the Type Directors' Club, who invited him to showcase his acts of brilliance in a solo exhibition this year in May. We congratulate Mr. Webb and thank him for the inspiration, and acts of volunteerism!

Here's some of that brilliance plus more to be enjoyed on his website.






























"CARDON COPY, TAKES THE VERNACULAR OF SELF- DISTRIBUTED FLIERS AND TEAR-OFFS WE HAVE ALL SEEN IN OUR NEIGHBORHOODS. IT INVOLVES HIJACKING THESE UNCONSIDERED FLIERS AND REDESIGNING THEM, OVER POWERING THEIR MESSAGE WITH A NEW VISUAL LANGUAGE. I THEN REPLACE THE ORIGINAL WITH THE REDESIGN IN ITS AUTHENTIC ENVIRONMENT.






























(Actually I think some of the originals look pretty good especially this flyer that's washed out and streaky. I love pedestrian)