Wednesday, September 9, 2009

BEIJING HEARTS IKEA

Taken from the article in the LAtimes by David Pierson,

"Welcome to IKEA Beijing, where the atmosphere is more theme park than store...Every weekend, thousands of looky-loos pour into the massive showroom to use the displays. Some hop into bed, slide under the covers and sneak a nap; others bring cameras and pose with the decor. Families while away the afternoon in the store for no other reason than to enjoy the air conditioning. Visitors can't seem to resist novelties most Americans take for granted, such as free soda refills and ample seating. They also like the laid-back staffers who don't mind when a child jumps on a couch."


"Bai Yalin mapped out a five-hour outing (with her 7-year-old son and two teenage nieces). First, they had hot dogs and soft ice cream cones at noon. Then they enjoyed a long rest lounging on the beds. Bai kicked off her sandals and sprawled out on a Tromso bunk bed. The 36-year-old homemaker made herself comfortable and even answered passing shoppers' questions about the quality of the mattress. After that, Bai and her family took group pictures. By 5 p.m., it was time for another meal, so they headed to the cafeteria and ate braised mushrooms with rice."

WTH
+ LAtimes
+ Lego House

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